The award for brand work people talk about.

Brand, marketing, social, creative, agency, and creator-side teams can submit work. The award is open globally, as long as the submitted work can be reviewed through a link, upload, or supporting context.

Submit brand work that earned attention: OOH campaigns, social ideas, comment-section moments, lifestyle work, food and beverage campaigns, sports campaigns, agency work, local marketing, and the sponsored AI Live Challenge.

Yes. If one entry belongs in multiple categories, select every relevant category in the form. Cherrydeck and the jury can still review where it fits best.

Yes. You can submit work you were involved in or nominate work from a brand, agency, or campaign team. Add enough context for the jury to understand what happened and why it matters.

Your name, email, role or organization, one or more categories, an entry link or attachment, and a short context paragraph explaining the work, objective, result, or story behind it.

You need either a link or an attachment. A campaign URL, social link, press link, image, PDF, video, or deck can work. You can include both if that helps explain the entry.

The current entry deadline is 30 June 2026, 23:59 CEST. The countdown in the form shows the live remaining time.

Your entry is saved for review and you receive a confirmation email with a submission ID. Cherrydeck may contact you if the jury needs clarification or additional material.

Entries are reviewed by Cherrydeck together with the WOM Awards jury. The jury brings brand, PR, AI, fashion, FMCG, social, and B2B marketing perspectives into the selection.

The award looks for work people actually talk about: strong ideas, clear creative direction, cultural relevance, execution quality, and category fit. Performance results help, but they are not the only factor.

The announcement timing will follow after the entry deadline and jury review. Shortlisted or selected entries may be contacted before public communication goes live.

It is a sponsored category where selected applicants create an AI-generated Halloween visual using a secret Katjes product sent by post. It is listed first because it has its own sponsor and challenge mechanic.